Publicity · Los Angeles · Worldwide
Connected where it counts.
Founded by Amanda Archer, Archer Publicity puts brands, founders and talent in front of the people who matter, across business, celebrity and lifestyle media. Quietly, quickly, and on the record only when it serves you.
As seen in









- The Mail on Sunday




- Arabian Business

- The Morning Show



What we do
Publicity, editorial, talent and brand strategy, under one roof.
Publicity management
Campaigns, launches and world exclusives, run end to end. We know which editor, producer or host a story belongs with, and we make the call.
Editorial and content
Serious media for serious people. Our editorial team places brands, companies, founders and C-suite leaders in the business, tech and lifestyle press that shapes reputations.
Talent partnerships
The right face for the right brand. We pair companies with celebrities and talent, then negotiate the deal and the coverage that makes it land.
Brand strategy
Positioning, story and identity that hold up under the spotlight. We make sure a brand is ready before the world is watching.
Take all four, end to end, or just the part you need right now. All services →
Collaborations
The names we’ve worked with.
Elle MacphersonExomind
Miranda KerrPM | Goldbergh
Serena WilliamsExomind
Nicky HiltonEmface
MýaTravel Habit
Alessandra AmbrosioTravel Habit
Crystal HefnerTalent and media
Abby Lee MillerDr. Phil
MadonnaUnstoppable
Prince William × Ian ThorpeIan Thorpe’s Fountain for Youth
Priscilla PresleyTalent and media
Caitlyn JennerTalent and media
Paris HiltonHello! Magazine
Hugh JackmanTalent and media
Lindsay LohanEVENT Magazine exclusive, with Piers Morgan
Piers MorganLindsay Lohan, EVENT Magazine exclusive
Tatum O’NealMedia exclusive, with Piers Morgan
Paris JacksonEVENT Magazine world exclusive
Katherine Jackson60 Minutes exclusive
Caylee CowanGrazia cover × Perfect Moment
Jerry HallWith Georgia May Jagger
Georgia May JaggerWith Jerry Hall
Elle MacphersonExomind
Miranda KerrPM | Goldbergh
Serena WilliamsExomind
Nicky HiltonEmface
MýaTravel Habit
Alessandra AmbrosioTravel Habit
Crystal HefnerTalent and media
Abby Lee MillerDr. Phil
MadonnaUnstoppable
Prince William × Ian ThorpeIan Thorpe’s Fountain for Youth
Priscilla PresleyTalent and media
Caitlyn JennerTalent and media
Paris HiltonHello! Magazine
Hugh JackmanTalent and media
Lindsay LohanEVENT Magazine exclusive, with Piers Morgan
Piers MorganLindsay Lohan, EVENT Magazine exclusive
Tatum O’NealMedia exclusive, with Piers Morgan
Paris JacksonEVENT Magazine world exclusive
Katherine Jackson60 Minutes exclusive
Caylee CowanGrazia cover × Perfect Moment
Jerry HallWith Georgia May Jagger
Georgia May JaggerWith Jerry HallSerious media for serious leaders.
Archer Publicity’s editorial director, Owen Phillips, formerly of The Wall Street Journal, The New Yorker and The Hollywood Reporter, places founders, CEOs and luxury brands with CNN, Reuters, the BBC and the business press.
Meet the team →
About Amanda
An insider, in your corner.
I’m an Australian publicist and marketing strategist, based in Los Angeles and working everywhere. For twenty years I’ve moved between Hollywood, the global press and the boardroom, negotiating world exclusives, building profiles and pairing brands with the talent who can move them.
I coordinated the Jackson family’s first interviews after Michael Jackson’s passing, including exclusives with Katherine Jackson for 60 Minutes and Hello!, and Paris Jackson’s world exclusive for EVENT. That work brought me to the United States for good.
Amanda’s story →Case studies
The story behind the deal.
Our founder’s venture
Travel Habit
Amanda founded a members-only hotel platform, built on the same instincts she brings to every client.
How Amanda built it“Luxury is about access, not loyalty.”
The Archer List
Notes from the inside.
An occasional letter on media, culture and the deals behind the headlines. No more than once a month.